Trump’s Truth Social Prepares to Launch Loyalty Token for Engaged Users
Truth Social is preparing a major update to its platform that merges digital rewards with crypto utility.
The initiative centers on a loyalty system where subscribers to its premium “Patriot Package” will collect digital gems tied to their activity. These gems are expected to later convert into a utility token usable within the Truth Social and Truth+ ecosystem.
This move is part of a broader effort by Trump Media & Technology Group to deepen its presence in the crypto space. The company has already filed to create a digital asset ETF and previously hinted at developing an in-house token—though it denied speculation about launching a meme coin.
Alongside the token announcement, Truth Social has entered public beta testing of Truth+, a streaming service focused on politically conservative content. The Patriot Package includes early access to videos, upgraded comment visibility, and visual badges for users.
Separately, Donald Trump Jr. has been active in crypto-related investments, acquiring a sizable stake in Thumzup Media while accumulating holdings in various digital assets, including Ethereum and Solana.
Truth Social’s gradual pivot toward blockchain signals a long-term strategy to incentivize user engagement and offer alternatives to mainstream media and finance—all under one digital roof.
Alex is an experienced financial journalist and cryptocurrency enthusiast. With over 8 years of experience covering the crypto, blockchain, and fintech industries, he is well-versed in the complex and ever-evolving world of digital assets. His insightful and thought-provoking articles provide readers with a clear picture of the latest developments and trends in the market. His approach allows him to break down complex ideas into accessible and in-depth content. Follow his publications to stay up to date with the most important trends and topics.
