SEC Greenlights MegPrime Crypto Rewards Program for Renters and Buyers
US homebuilder Megatel Homes is preparing to roll out a crypto-based rewards system aimed at renters and homebuyers after receiving regulatory clearance from the Securities and Exchange Commission.
The approval comes in the form of an SEC “no-action” letter, indicating the regulator does not plan to pursue enforcement as long as the project follows its stated structure.
Key takeaways:
- The SEC issued a no-action letter allowing Megatel’s crypto rewards platform to launch
- The platform, MegPrime, uses MP Tokens to reward rent payments and other housing activity
- Tokens can be redeemed for everyday purchases or converted to US dollars
- Renters may be eligible to apply up to $25,000 of past rent toward a future home purchase
The new platform, called MegPrime, introduces a token-based rewards model built around MP Tokens. Users earn tokens through housing-related payments — including rent — and can later redeem them for routine purchases or convert them directly into US dollars.
We’ve been building quietly …
MegPrime is a universal payments and rewards platform designed to turn everyday spending into real rewards, from coffee to rent.
We’ve received an SEC no-action letter confirming that the Division of Corporation Finance will not recommend…
— MegPrimePay (@MegPrimePay) January 16, 2026
According to Megatel, the SEC’s letter, issued Thursday, explicitly allows the initiative to proceed provided the company adheres closely to its disclosed structure. MegPrime later revealed that the project had been developed quietly for an extended period to ensure it met regulatory expectations before going public.
Ambitious pitch to renters and buyers
MegPrime’s ambitions go well beyond simple cashback. Aaron Ipour, co-founder of both Megatel Homes and MegPrime, framed the platform as a response to mounting pressure in the US housing market, where elevated interest rates and persistent price inflation have squeezed affordability.
The company claims renters who pay with MP Tokens could qualify to apply up to 100% of their rent payments from the previous 12 months — capped at $25,000 — toward the purchase of a future home. If implemented as described, the model would effectively turn rent into a partial down payment mechanism, a concept rarely seen at scale in residential real estate.
The timing is notable. Roughly 32% of people in the United States currently live in rental housing, making renters a large and financially constrained segment of the market.
MegPrime is also targeting existing homeowners. The platform suggests that participants may gain access to mortgage rates as much as 2% below prevailing market levels, potentially translating into substantial long-term savings. By comparison, the average 30-year fixed mortgage rate in the US currently sits just above 6%, based on data from Freddie Mac.
Regulatory backdrop turns more favorable
Crypto-style rewards are not entirely new — credit cards have offered digital cashback and tokenized incentives for years — but applying the model directly to rent and mortgage-related activity marks a more ambitious step into the housing sector.
The SEC’s willingness to allow the program reflects a shifting regulatory tone. The green light arrives as SEC Chair Paul Atkins continues to signal a more constructive stance toward digital assets. Earlier this week, Atkins said he was optimistic about President Donald Trump signing new crypto-related legislation later this year.
While MegPrime’s promises will ultimately depend on execution and adoption, the SEC’s no-action letter provides a critical regulatory foundation. If successful, the initiative could blur the line between housing finance and digital rewards, offering a glimpse into how crypto-adjacent tools may move into everyday economic life beyond trading and speculation.
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Alexander Zdravkov is a person who always looks for the logic behind things. He has more than 3 years of experience in the crypto space, where he skillfully identifies new trends in the world of digital currencies. Whether providing in-depth analysis or daily reports on all topics, his deep understanding and enthusiasm for what he does make him a valuable member of the team.
