Trump Media Teams Up with Crypto.com for Planned ETF Launch

The initiative, still awaiting regulatory approval, involves Trump Technology Group Corp (TMTG), the company behind Truth Social and the fintech brand Truth.Fi.

The proposed ETFs, set to debut later this year through Crypto.com’s broker-dealer Foris Capital US LLC, will feature a mix of cryptocurrencies and securities with an emphasis on American-made assets. Crypto.com will handle the custody and infrastructure, with the ETF lineup potentially including major tokens such as Bitcoin, Ether, Solana, XRP, and Cronos.

Once launched, these ETFs are expected to be accessible globally, spanning markets in the U.S., Europe, and Asia through established brokerage platforms. Crypto.com’s CEO, Kris Marszalek, highlighted that over 140 million users of the platform would have direct access via the Crypto.com app.

In parallel, TMTG plans to roll out Truth.Fi Separately Managed Accounts (SMA), an investment offering that the company intends to back using its cash reserves.

The venture marks another intersection between former U.S. President Donald Trump and the crypto industry. However, some Democratic lawmakers have raised concerns about potential conflicts of interest. Representative Gerald Connolly criticized Trump’s involvement in the TRUMP memecoin, alleging it has generated over $100 million in trading fees. Similarly, Representative Maxine Waters called it a deceptive scheme that embodies crypto’s worst aspects.