Strategy Expands Bitcoin Holdings With New $1.92 Billion Acquisition
Strategy, a leading business intelligence company, has once again made waves in the world of cryptocurrency with its latest acquisition.
As of March 30, 2025, the company announced it had successfully acquired 22,048 BTC for approximately $1.92 billion, bringing its total Bitcoin holdings to an impressive 528,185 BTC. This acquisition was made at an average price of around $86,969 per Bitcoin, underscoring MicroStrategy’s ongoing commitment to Bitcoin as a key asset in its investment strategy.
The backstory of this bold move dates back to August 2020, when MicroStrategy first ventured into the world of cryptocurrency. Led by CEO Michael Saylor, the company famously shifted its treasury strategy to Bitcoin, gradually converting a significant portion of its cash reserves into the cryptocurrency. The decision, while unconventional at the time, has proven to be a forward-thinking move, as Bitcoin has seen exponential growth in value over the past few years.
By the end of March 2025, the company’s total Bitcoin holdings were valued at a staggering $35.63 billion, based on an average acquisition price of $67,458 per Bitcoin. This strategic accumulation of Bitcoin continues to position MicroStrategy as one of the most prominent institutional players in the space, with their holdings now representing a substantial portion of the total Bitcoin supply.
As part of its broader BTC yield strategy, MicroStrategy has also been able to achieve a 11.0% BTC yield Year-to-Date (YTD) in 2025, further demonstrating the success of its crypto-focused approach. The yield is indicative of the company’s ability to leverage its Bitcoin assets effectively, generating substantial returns on its holdings.
In conclusion, MicroStrategy’s ongoing Bitcoin acquisition strategy offers an insightful look into the future of corporate investments and digital asset integration. As the company continues to accumulate Bitcoin, its story exemplifies the growing recognition of cryptocurrency as not just a speculative investment, but a potential foundation for future financial stability and innovation.
Kosta Gushterov
Reporter at Coindoo
Kosta has been a part of the team since 2021 and has solidified his position with a thirst for knowledge, incredible dedication to his work and a "detective-like" mindset. He not only covers a wide range of trending topics, he also creates reviews, PR articles and educational content. His work has also been referenced by other news outlets.
